Wayne L. Winston
Marketing Analytics: Data-Driven Techniques with Microsoft Excel Wayne L. Winston

Name: Marketing Analytics: Data-Driven Techniques with Microsoft Excel
Price: 287 CNY
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Author: Wayne L. Winston

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Marketing Analytics: Data-Driven Techniques with Microsoft Excel

Wayne L. Winston

Helping tech-savvy marketers and data analysts solve real-world business problems with Excel Using data-driven business analytics to understand customers and improve results is a great idea in theory, but in today's busy offices, marketers and analysts need simple, low-cost ways to process and make the most of all that data.

720 pages

介质类型	图书 Paperback Book (平装胶订图书)
已发行	2014年1月31日
ISBN13	9781118373439
出版商	John Wiley & Sons Inc
页数	720
商品尺寸	189 × 234 × 35 mm · 1,28 kg
语言	英语