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Consuming Experience 第1 版本
Consuming Experience
Coving the ‘hot topic’ of the consumption experience in an accessible manner and from a unique industry perspective which is not used in any other book, this innovative account of consumption experience is written by European leaders in the field.
208 pages, 12 Line drawings, black and white; 16 Halftones, black and white; 3 Tables, black and whi
| 介质类型 | 图书 Paperback Book (平装胶订图书) |
| 已发行 | 2006年12月7日 |
| ISBN13 | 9780415382441 |
| 出版商 | Taylor & Francis Ltd |
| 页数 | 224 |
| 商品尺寸 | 156 × 234 × 11 mm · 350 g |
| 语言 | 英语 |
| 编辑 | Caru, Antonella (University of Bocconi, Italy) |
| 编辑 | Cova, Bernard (European School of Management, Paris, France) |
