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Exploring Strategy Text & Cases Gerry Johnson 10 Rev edition
Exploring Strategy Text & Cases
Gerry Johnson
This title includes coverage of key topic areas in this fast-moving discipline such as internationalisation, mergers, innovation and entrepreneurship, and corporate strategy and diversification. It is written for students of strategic management at all levels.
816 pages, illustrations
| 介质类型 | 图书 Paperback Book (平装胶订图书) |
| 已发行 | 2013年12月5日 |
| ISBN13 | 9781292002545 |
| 出版商 | Pearson Education Limited |
| 页数 | 816 |
| 商品尺寸 | 263 × 194 × 28 mm · 1,51 kg |
| 语言 | 英语 |
