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Strategic Management: Creating Competitive Advantages Gregory Dess 第6 版本
Strategic Management: Creating Competitive Advantages
Gregory Dess
Provides a treatment of traditional topics in strategic management. This title includes topics such as: intellectual assets, entrepreneurship, innovation, knowledge management, Internet strategies, crowdsourcing, environmental sustainability, businesses' use of blogs and social networking sites, and more.
992 pages, Illustrations
| 介质类型 | 图书 Paperback Book (平装胶订图书) |
| 已发行 | 2012年4月16日 |
| ISBN13 | 9780071317047 |
| 出版商 | McGraw-Hill Education - Europe |
| 页数 | 992 |
| 商品尺寸 | 253 × 201 × 26 mm · 1,40 kg |
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