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CustomerCentric Selling Michael Bosworth Ed edition
CustomerCentric Selling
Michael Bosworth
Presents a process for first understanding and shaping your buyers' concerns, then helping them visualize using your offering to achieve goals, solve problems, or satisfy needs. This book outlines an approach to selling, one that is based on: engaging in directed conversations instead of making presentations, and asking relevant questions.
272 pages
| 介质类型 | 图书 Hardcover Book (精装硬皮书) |
| 已发行 | 2003年12月16日 |
| ISBN13 | 9780071425452 |
| 出版商 | McGraw-Hill Education - Europe |
| 页数 | 272 |
| 商品尺寸 | 188 × 236 × 27 mm · 744 g |
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