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Corporate Communication Paul A Argenti 第7 版本
Corporate Communication
Paul A Argenti
Shows the importance of creating a coordinated corporate communication system, and describes how organizations can benefit from important strategies and tools to stay ahead of the competition. This book provides the opportunity to participate in real decisions that managers had to make on a variety of real problems.
336 pages
| 介质类型 | 图书 Paperback Book (平装胶订图书) |
| 已发行 | 2015年10月1日 |
| ISBN13 | 9780073403274 |
| 出版商 | McGraw-Hill Education - Europe |
| 页数 | 336 |
| 商品尺寸 | 231 × 189 × 15 mm · 498 g |
| 语言 | 英语 |
