Paul Phillips
E-Business Strategy: Text and Cases Paul Phillips Ed edition

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E-Business Strategy: Text and Cases

Paul Phillips

Ed edition

Contextualises and clarifies e-business issues and discusses and illustrates strategic considerations and their operational application. This book covers various topics in e-business strategy from external environmental drivers and cyber rules to internal organizational issues and risk management and valuation.

416 pages, illustrations

介质类型	图书 Paperback Book (平装胶订图书)
已发行	2002年12月16日
ISBN13	9780077098377
出版商	McGraw-Hill Education - Europe
页数	416
商品尺寸	190 × 245 × 26 mm · 810 g