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Mass Communication Research Methods Simon Cottle
Mass Communication Research Methods
Simon Cottle
Offering an introduction to key research methods and approaches for the study of media and mass communications processes, this book starts with a discussion on how to select the right methods for the right research questions, before going on to outline the main methods and approaches for the study of: media organisations;
360 pages, index
| 介质类型 | 图书 Hardcover Book (精装硬皮书) |
| 已发行 | 1998年5月20日 |
| ISBN13 | 9780333617090 |
| 出版商 | Palgrave Macmillan |
| 页数 | 360 |
| 商品尺寸 | 230 × 150 × 25 mm · 597 g (预估重量) |
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