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New Product Development For Dummies Robin Karol
New Product Development For Dummies
Robin Karol
The global consumer product market is exploding. In 2006 alone, 150,000 new products were brought to market. Now for the bad news: of those, fewer than 5% were hits, and fewer than 15% will even exist five years from now.
384 pages, Illustrations
| 介质类型 | 图书 Paperback Book (平装胶订图书) |
| 已发行 | 2007年5月1日 |
| ISBN13 | 9780470117705 |
| 出版商 | John Wiley & Sons Inc |
| 页数 | 384 |
| 商品尺寸 | 228 × 197 × 21 mm · 566 g |
| 语言 | 英语 |
