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Localization Strategies For E-Business Nitish Singh
Localization Strategies For E-Business
Nitish Singh
The acceleration of globalization and the growth of emerging economies present significant opportunities for business expansion. One of the quickest ways to achieve effective international expansion is by leveraging the web. This book provides a comprehensive, non-technical guide to leveraging website localization strategies for global e-commerce success.
346 pages, 70 b/w illus. 17 tables
| 介质类型 | 图书 Book |
| 已发行 | 2011年11月24日 |
| ISBN13 | 9781107008892 |
| 出版商 | Cambridge University Press |
| 页数 | 346 |
| 商品尺寸 | 195 × 248 × 21 mm · 888 g |
| 语言 | 英语 |