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Basic and Advanced Focus Groups David L Morgan
Basic and Advanced Focus Groups
David L Morgan
Taking a "bi-level" approach, this book gives readers a complete picture of focus groups with coverage of both the "how-to" and the why, and argues against there being any one right way to do the research.
216 pages
| 介质类型 | 图书 Paperback Book (平装胶订图书) |
| 已发行 | 2018年9月13日 |
| ISBN13 | 9781506327112 |
| 出版商 | SAGE Publications Inc |
| 页数 | 216 |
| 商品尺寸 | 189 × 231 × 12 mm · 406 g |
![Cover for David L Morgan · Focus Groups as Qualitative Research - Qualitative Research Methods (Paperback Book) [2nd Ed. edition] (1997)](https://imusic.com.cn/local-image/images/item/original/437/9780761903437.jpg?david-l-morgan-1997-focus-groups-as-qualitative-research-qualitative-research-methods-paperback-book&class=scaled&v=1425480433)