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Effective Strategic Management: From Analysis to Implementation Daniel Kipley 2 Revised edition
Effective Strategic Management: From Analysis to Implementation
Daniel Kipley
Gives readers a firm foundation in the theories and concepts of strategic management, along with multiple analysis matrices. The book is organised into two main sections dealing with strategic analysis and strategic formulation and includes an introduction to Ansoffian Strategy and the OSPP computer model.
278 pages
| 介质类型 | 图书 Paperback Book (平装胶订图书) |
| 已发行 | 2017年8月23日 |
| 原始发行日期 | 2018 |
| ISBN13 | 9781516505494 |
| 出版商 | Cognella, Inc |
| 页数 | 278 |
| 商品尺寸 | 150 × 220 × 10 mm · 648 g |
| 语言 | 英语 |