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Direct, Digital & Data-Driven Marketing Lisa Spiller 5 Revised edition
Direct, Digital & Data-Driven Marketing
Lisa Spiller
In this latest edition of her classic text, Lisa Spiller takes an insightful, in-depth look at contemporary marketing concepts, tactics, and techniques and the dynamic innovations that continue to drive and shape this multi-faceted, multi-dimensional field.
784 pages
| 介质类型 | 图书 Paperback Book (平装胶订图书) |
| 已发行 | 2020年1月23日 |
| ISBN13 | 9781529708172 |
| 出版商 | SAGE Publications Ltd |
| 页数 | 784 |
| 商品尺寸 | 248 × 189 × 42 mm · 1,51 kg |
| 语言 | 英语 |
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