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Dynamic Customer Strategy Jeff Tanner Jr.
Dynamic Customer Strategy
Jeff Tanner Jr.
Marketers, merchandisers, and sales executives alike are struggling with Big Data - the data streaming at increasing speeds from myriad channels and options for communicating with customers. This book provides a process for rigorous decision making, eliminating the paralysis and optimizing decision making for marketing performance.
200 pages, black & white illustrations
| 介质类型 | 图书 Paperback Book (平装胶订图书) |
| 已发行 | 2013年12月31日 |
| ISBN13 | 9781606496961 |
| 出版商 | Business Expert Press |
| 页数 | 200 |
| 商品尺寸 | 154 × 230 × 10 mm · 231 g |
| 语言 | 英语 |
