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Developing Relationships, Personalization, and Data Herald in Marketing 5.0
Developing Relationships, Personalization, and Data Herald in Marketing 5.0
Compares the advantages and disadvantages of modern marketing over traditional marketing and focuses on identifying how companies and society can be benefited by the technological advancement of marketing. The book covers a wide range of topics, including customer engagement, neuromarketing, and review rating prediction.
335 pages
| 介质类型 | 图书 Paperback Book (平装胶订图书) |
| 已发行 | 2022年6月24日 |
| ISBN13 | 9781668444979 |
| 出版商 | IGI Global |
| 页数 | 335 |
| 商品尺寸 | 150 × 220 × 10 mm · 621 g |
| 语言 | 英语 |
| 编辑 | Jindal, Priya |
| 编辑 | Kaur, Jasmine |
| 编辑 | Singh, Amandeep |
