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A Practical Guide to Focus Groups Sarah Mcnicol
A Practical Guide to Focus Groups
Sarah Mcnicol
The Practical Guide to Focus Groups incorporates ideas from both academic and commercial research, based on evidence from research methods literature, whilst also being practically-focused. The guide is intended as an introduction to setting up and conducting focus groups for people in a variety of roles and sectors.
| 介质类型 | 图书 Paperback Book (平装胶订图书) |
| 已发行 | 2020年11月23日 |
| ISBN13 | 9781716409295 |
| 出版商 | Lulu.com |
| 页数 | 76 |
| 商品尺寸 | 148 × 210 × 4 mm · 99 g |
| 语言 | 英语 |