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Global Consumer Behavior C Ammi
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元 1.373
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预计送达时间 年7月14日 - 年7月30日
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Global Consumer Behavior
C Ammi
Globalization is a leading force for industry worldwide, especially the new technology sector. This presents both problems and opportunities in the emergence of a new type of consumer and the effects of globalization on industry in terms of culture, economics, marketing, and social issues at every scale from local to global.
280 pages, Illustrations
| 介质类型 | 图书 Hardcover Book (精装硬皮书) |
| 已发行 | 2007年3月19日 |
| ISBN13 | 9781905209637 |
| 出版商 | ISTE Ltd and John Wiley & Sons Inc |
| 页数 | 298 |
| 商品尺寸 | 161 × 241 × 19 mm · 566 g |
| 编辑 | Ammi, Chantal (National Institute of Telecommunications, Evry, France) |
