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Trust in Communication Management New edition
Trust in Communication Management
This book aspires to make an expedient contribution to the trust-based body of knowledge. It approaches trust from the standpoint of different sub-branches of communication discipline, including brand management, public relations research, comparative advertising, health communication, political communication and digital communication.
368 pages
| 介质类型 | 图书 Paperback Book (平装胶订图书) |
| 已发行 | 2016年7月5日 |
| ISBN13 | 9783631675373 |
| 出版商 | Peter Lang AG |
| 页数 | 368 |
| 商品尺寸 | 280 × 150 × 22 mm · 476 g |
| 语言 | 法语 |
| 编辑 | Okay, Aydemir |
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