Rudolf Grunig
Process-based Strategic Planning Rudolf Grunig 6th ed. 2011 edition

Name: Process-based Strategic Planning
Price: 366 CNY
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Author: Rudolf Grunig

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元 366

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其他版本：

Hardcover Book

6th ed. 2011 edition

(2010) 元 366

Process-based Strategic Planning

Rudolf Grunig

6th ed. 2011 edition

A completely revised and updated version of this book was published in 2015 under the title "The Strategy Planning Process". A company's strategies define its future direction, specifying not only target market positions for many years to come, but also the key competitive advantages both at the level of market offers and of resources.

358 pages, biography

介质类型	图书 Paperback Book (平装胶订图书)
已发行	2014年10月11日
ISBN13	9783642423789
出版商	Springer-Verlag Berlin and Heidelberg Gm
页数	358
商品尺寸	155 × 235 × 20 mm · 587 g
语言	英语
译者	Clark, Anthony