Introduction to the Event Management: Event Types - Eka Devidze - 图书 - LAP LAMBERT Academic Publishing - 9783846527214 - 2011年10月18日
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Introduction to the Event Management: Event Types

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元 319
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Event Management is a professional field of practice that requires sophisticated skills in strategic planning and analysis, risk assessment, marketing, budgeting, cash flow planning, event proposal development and many other topics. The project nature of events, as well as the range of risks they carry (including financial risk), ensures that skilled and knowledgeable management personnel are required in the industry. Indeed, many major projects in today's corporate world are one-off events requiring these skills. Therefore, public and commercial events and projects are increasingly taking the step of appointing professionally trained personnel to senior positions.

介质类型 图书     Paperback Book   (平装胶订图书)
已发行 2011年10月18日
ISBN13 9783846527214
出版商 LAP LAMBERT Academic Publishing
页数 68
商品尺寸 150 × 4 × 226 mm   ·   119 g
语言 德语  

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