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Building Implementable Marketing Models Philippe A. Naert Softcover reprint of the original 1st ed. 1978 edition
Building Implementable Marketing Models
Philippe A. Naert
This led Philippe Naert, now about four years ago, to write a concept text of a few hundred pages on the subject of how to build imple men table marketing models, that is, models that can and will be used.
418 pages, black & white illustrations
| 介质类型 | 图书 Paperback Book (平装胶订图书) |
| 已发行 | 1978年5月31日 |
| ISBN13 | 9789020706741 |
| 出版商 | Wolters-Noordhoff B.V. |
| 页数 | 418 |
| 商品尺寸 | 140 × 216 × 21 mm · 485 g |
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